The Spider Man Phenomenon: What's Behind the Web Slinger's Box Office Dominance? The Marvel Cinematic Universe (MCU) has been on a hot streak for years, but Spider Man: Brand New Day is breaking new ground.
In just seven days, it reached $500 million at the North American box office, surpassing even Avengers: Endgame.
This feat is more impressive given that Brand New Day hasn't yet opened worldwide, where it's expected to earn an additional billion dollars.