The Box Office's New Normal The latest Spider Man blockbuster has shattered records, but what does its success say about the state of the film industry?
The answer lies in the box office numbers: Spider Man: Brand New Day's second weekend at the domestic box office yielded a staggering $145 million, catapulting it to third best domestic second weekend ever.
This feat is not surprising given the franchise's track record and the current box office landscape.